1. If you ever want to write something that will end up on any of Digg’s, Reddit’s, Netscape’s, Newsvine’s (etc) frontpage, write about how to get on their frontpage, about Firefox, WordPress or Apple/Mac. No matter what you write about those, people love them and you WILL get on the frontpage, unless it’s un utterly stupid article.
2. Reward helpful and valuable users by promoting their work on your homepage, or develop a rating system. Invest 5 minutes of your time to send a quick email or note telling them you appreciate their help.
3. At least once per year, ask your visitors what they think about your website’s content. What would they want to read more? What new facilities should you offer them?
4. Don’t forget where you started from, even if you are a professional in your field. No one can be an authority in a certain category if others don’t link to/recommend/interview/blog about.

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